What You Need to Know About Postcard Printing
Before appearing in the media which says "postcard printing is the all time best marketing tool", it is important that guess what happens postcard printing is focused on. There are actually four basic facets of postcard printing you need to know which will be the postcard size, paper stock, design file formats and coatings. These aspects of postcard printing has their natural part to perform to make sure that you get the best quality postcards ever.
The postcard size doesn't invariably signify there'd be only one standard size to adjust to every size of postcards. The reason is that various sizes requires for various postcard printing equipments in fact a small alternation in the size of the postcard could have an adverse influence on your buck. And so, so as not to become shocked by printing prices afterwards it is smart to acquire first printing quotes. By doing this you will be guided on just how much your postcards will costs. Likewise, never hesitate to question your postcard company for the postcard size that work best on the equipment.
There are 2 aspects of paper stock you will want to keep in mind. Paper stocks can either be glossy or matte. If you want to have your postcards printed fully color you will then be made to choose from a CS2 stock along with a C1S stock. CS2 stock includes a gloss finish on sides whilst the C1S stock carries a gloss finish on only one side and it is far wall developing a matte finished. Between both of these stocks the C1S was essentially the most popularly used since ink employed in postcard printing doesn't run dry for the gloss the main paper stock so they ended in printing on the matte side from the stock.
However that was a years ago, these day there are already inks that easily dries on glossy stocks. The glossy stocks are far less expensive than the semi-gloss stocks and exude much character on them this is exactly why it's a superior selection for postcards.
Due to the design file formats, it is vital that you ask your postcard company the kind they may be accepting. Although, there are printing companies which accepts various file formats however you may still find some that makes use of only limited forms of software and formatting of their design creation. And what these companies often do is because would attempt to convert your postcard design file to the format that is certainly accepted by their postcard printing equipment. However, there may be some conditions might be encountered throughout the file conversion. Among the common problems faced involves font defaults and text loss to ensure no such error occur it is crucial that your postcard project undergo proofing before finally submitting your postcard the perception of printing. Or in addition to this, you may attempt to save your valuable design file inside a PDF format. This way there'll be very minimal conversion and manipulation that must be done in your design file.
The finishing can be as essential as the 1st couple of steps in postcard printing. There are 2 varieties of postcard finishing or coating which are UV coating and Aqueous coating. The UV coating provides postcard your shiny feel and look. Especially applicable for color images which you might want accentuated. Its drawbacks are in terms of its the likelihood of finger marks marks and smears.
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